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Free ebook: Best Practices for C-Suite Selling

Sharon Gillenwater
by Sharon Gillenwater on Feb 25, 2014 3:52:00 PM

Our new ebook for sales and marketing pros is hot off the presses--and it is our gift to you.

Free ebook for enterprise sales and marketing pros: Best Practices for C-suite selling

Get instant access to "Best Practices for C-Suite Selling" and you'll learn:

  • Why You Need To Be in the C-Suite
  • Why Executive Insight Is Critical
  • Research Essentials for C-Suite Selling
  • The Dos and Don’ts of CXO Engagement
  • How to Manage Your Fear in the C-Suite
  • Five Tips for More Effective CXO Events

"When sellers call on me, I want to know that they’re listening, that they have a point of view, and to hear some recommendations and ideas in the context of my business. If they don’t relate it to me, they’ve lost credibility and set their sales cycle back."

- Jim Steele, Chief Customer Officer, Salesforce .com

Free ebook for enterprise sales and marketing pros: Best Practices for C-suite selling




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Sharon Gillenwater
Written by Sharon Gillenwater
Sharon Gillenwater is the founder and editor-in-chief of Boardroom Insiders, which maintains an extensive database of the most in-depth executive profiles on the market, from Fortune 500 companies to independent non-profits, to help sales and marketing professionals build deeper relationships and close more deals with clients. Gillenwater is a long-time marketing consultant with expertise in marketing strategy, account-based marketing, and CXO engagement programs.

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