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C-Suite Selling, Business Conversation

Nailing the First 5 Minutes of a Business Conversation


It's 2017 and IDC sees a future where CXOs are going to be more central than ever to critical technology buying decisions.

According to IDC FutureScape: Worldwide IT Industry 2017 Predictions:

Sharon Gillenwater
By Sharon Gillenwater
on Jan 3, 2017 7:12:00 AM
   
Nailing the First 5 Minutes of a Business Conversation

It's 2017 and IDC sees a future where CXOs are going to be more central than ever to critical technology buying decisions.

Sharon Gillenwater
By Sharon Gillenwater
on Jan 3, 2017 7:12:00 AM
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In a recent post we outlined how Salesforce is closing bigger deals faster by engaging CXO decision makers—all the way up to...

Sharon Gillenwater
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So, you’ve landed a meeting with a long sought-after customer. Chances are you’ve already done some research to get your...

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