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Enterprise Sales, Client Relationships

Client Relationships: Don’t Treat Me Like a Vendor and I Won’t Treat You Like a Prospect

There is a lot of thought-provoking content on Twitter about client relationships. This simple but profound tweet by Databox CEO Peter Caputa for example, really got me thinking

The first thing that occurred to me is that I empathize with both sides—buyers and sellers—because I currently hold both of these roles at Boardroom Insiders. As the company founder, I help sell our offering to prospects. But I also approve the purchase of all kinds of services and technologies to run our business.

There is a lot of cynicism on both sides, for sure.

Sharon Gillenwater
By Sharon Gillenwater
on Mar 27, 2017 10:15:26 AM
   
Client Relationships: Don’t Treat Me Like a Vendor and I Won’t Treat You Like a Prospect

There is a lot of thought-provoking content on Twitter about client relationships. This simple but profound tweet by Databox...

Sharon Gillenwater
By Sharon Gillenwater
on Mar 27, 2017 10:15:26 AM

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