<img height="1" width="1" alt="" style="display:none" src="https://www.facebook.com/tr?id=736814813099632&amp;ev=PixelInitialized">

Subscribe to Email Updates

Select Topics

Latest Blog Post

BI PRO

What if you could find out what your target executives have in common?

Selling to the C-suite is a one-to-one proposition. Executives who run enterprise companies have very big goals and very little time. Using a persona to shape your conversation is not enough; you have to do your homework on each executive to demonstrate credibility and worthiness. 

What if you could find out what your target executives have in common?

Selling to the C-suite is a one-to-one proposition. Executives who run enterprise companies have very big goals and very...

Executives on the Move: Michaels looks ahead, Sysco CEO hungry for success

The new year is officially in full swing, and companies are unveiling big plans for the rest of 2020. In the process,...

Executives on the Move: Truist builds blended team post-merger, Google gets ready for change

The start of the year — and a new decade — has brought big changes in C-Suites across the country, as well as new...

What if you could get a roadmap of the top business priorities at your most important accounts?

Marketing and sales organizations are forever trying to get in the heads of their most important customers and prospects. 

Executives on the Move – Subway brings in kingpin, and Nissan gets in gear

As end of year approaches, companies are making their last big C-suite overhauls of the decade.

What if you could ditch the hypothetical personas and instead leverage real insights to connect with your key accounts?

If you have experience in account-based marketing, you’re probably familiar with the “persona” — the blanket identities your...

Executives on the move — Playing musical chairs, CEO-style

With end-of-year looming and the unemployment rate at a 50-year low, it’s been a busy few weeks for HR departments. And as...

Leave a comment

Written by
Written by Author