Knowledge is power. Information is the edge. Stay in the know with Boardroom Insiders’ BLOG.
We’ve been talking a lot the past few months about our new executive engagement platform, BI PRO.
Selling to the C-suite is a one-to-one proposition. Executives who run enterprise companies have very big goals and very little time....
“Who do we know at that company?”
Marketing and sales organizations are forever trying to get in the heads of their most important customers and prospects.
If you have experience in account-based marketing, you’re probably familiar with the “persona” — the blanket identities your create for...
What if…
