<img height="1" width="1" alt="" style="display:none" src="https://www.facebook.com/tr?id=736814813099632&amp;ev=PixelInitialized">
July 25, 2016

Anatomy of an Executive Profile: How We Do It

  We preach a lot about the value of knowing as much as possible about your customer. Having deep insight into their goals and concerns...

June 30, 2016

What Real CXO Insight Looks Like…and How to Connect the Dots

Day in and day out we conduct deep research on the c-suite so you don’t have to. We look for CXO insight that helps sales and marketing...

January 19, 2016

How Four Companies are Revamping Their C-Suite in 2016

For most organizations, January represents a fresh start—and a good time to launch new strategies and initiatives. At least four Fortune...

January 12, 2016

Do You Get How CIOs Measure Success?

If your aim is to increase sales of your tech solutions to CIOs and CTOs, your sales force must know how your products and services will...

January 15, 2015

More Fascinating Stats on Female CXOs

The Wall Street Journal's CIO Journal picked up on our Female CIOs blog post but they added a key piece of fascinating insight:

December 16, 2014

The Next Hot CXO Title: Chief Marketing Technologist

According to the Harvard Business Review, "marketing is rapidly becoming one of the most technology-dependent functions in business." A...

December 10, 2014

What Real Executive Intelligence Looks Like, And What It's Worth

We've written in the past about why personas, while useful, are no substitute for CXO intelligence.

November 19, 2014

The ROI of Executive Insight

November 13, 2014

Enterprise Sales Pitfalls: Don't Let This Happen To You

How confident do you feel going into a sales call with an executive decision maker?

August 05, 2014

Tips for C-Suite Sales Call Prep: How to Have a Business Conversation

When it comes to meetings with C-level executives, a whole new level of sales readiness is required. Unlike your mid-level customers...

May 15, 2014

How "Spoon Feeding" Sales Drives Bigger Enterprise Deals

Despite increasing levels of personalization and targeting in the consumer realm, the enterprise has a long way to go when it comes to...

August 27, 2013

Can you help CIOs and CMOs come together?

A new study from Accenture about CIO/CMO collaboration is getting loads of attention.