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Sales Enablement, Enterprise Sales, Sales Readiness, CXO Insight, Executive Profiles, C-Suite Selling, CXO Priorities, Customer Intelligence, CEO Profiles

Tips for C-Suite Sales Call Prep: How to Have a Business Conversation

When it comes to meetings with C-level executives, a whole new level of sales readiness is required. Unlike your mid-level customers who might be content to talk product, CXOs want and expect to have a business-level conversation focused on their specific priorities.