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Executive engagement, C-Suite Selling, CXO Priorities, 360 degree customer programs

360 Degree Customer Programs: Don't Forget CXO Priorities, Relationships

With the availability of increasingly robust CRM systems, we're hearing a lot lately about "360 degree" customer programs, which involve developing one complete and cohesive view of a company's most important customers.

360 Degree Customer Programs: Don't Forget CXO Priorities, Relationships

With the availability of increasingly robust CRM systems, we're hearing a lot lately about "360 degree" customer programs,...

CXO Priorities for Sales Pros: Are you handcuffed, or an enabler?

If you're in sales at any level, you know the feeling of being "handcuffed" with a customer. It's when you know a purchase...

What Channel Sales And Blind Dates Have In Common
It's Friday, and a few folks reading this note will be incredibly anxious.  Why?  Because they are going on a blind date...
Top 5 Tips for Engaging CXOs

The first thing to remember if you are trying to engage a CXO is that they are unimaginably busy. They are also surrounded...

How To Close Bigger Deals With Executive Insight

Most sales and marketing pros agree: the more you know about your customers, the better. Insinctively, most of us know that...

Executive Engagement: What are you missing?
Change Doesn't Take a Holiday .  What do you do to kick off CXO engagement in the New Year?
Managing fear selling to CXOs

We've all been there. You have a big opportunity on the table with a major account. You know that if only you could get the...

Big Data CXOs: Planning Your Surgical Strike

If you are like many of our customers, you have a big data solution and are looking to connect with those who might have a...

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